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Old Apr 19, 2007 | 02:42 PM
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Default Toyota hints at closer ties with Ford, other carmakers

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http://online.wsj.com/article_print/...887973337.html

By NORIHIKO SHIROUZU
April 19, 2007

DETROIT -- Toyota Motor Corp. will continue to look for ways to expand its collaboration with other auto makers and component suppliers in areas of advanced technology, a senior executive said.

Collaboration was becoming "a big part of our industry" because of the increasing investment levels that are required for each auto maker to keep up in the technology race, said Jim Press, who earlier this month was named a senior managing director of the Japanese auto maker, a position that carries a seat on Toyota's management board.

"We would consider any kind of win-win...cooperative relationship with interested entities," Mr. Press told reporters following a lunch in Detroit Tuesday. "We have some agreements with suppliers now and with some of the [auto makers], and we continue to consider that."

Ford Chief Executive Alan Mulally met with Toyota leaders on a trip to Tokyo in December and held wide-ranging discussions with Toyota Chairman Fujio Cho, though both companies scrambled to play down the significance of the encounter at the time, calling it a mere "courtesy."

Toyota and Ford have since sent more signals that they may want to establish deeper ties, but the companies officially decline to comment. But the cautious relations between the two auto giants suggest a more modest, and less painful, approach than the megamergers of the late 1990s or the three-way alliance proposed last year among General Motors Corp., Nissan Motor Co. and Renault SA. That alliance ultimately fell apart.

Some Toyota executives have said privately that one way to collaborate with Ford could be to let Ford use Toyota's gasoline-electric hybrid technology.
Old Apr 19, 2007 | 07:14 PM
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noooooooooooooooooooooooooo!


dont give ford our hybrid technology, thats fooked up!. one of the main reasons toyota is getting biger is because of their awesome fuel economy.
Old Apr 19, 2007 | 07:40 PM
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Please, Toyota, do not get yourself tied into Ford!
Always remember:
Old Apr 20, 2007 | 02:50 AM
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Now I can see a Toyota Taurus Hybrid. This will be a big mistake in Toyota's part.
Old Apr 20, 2007 | 02:59 AM
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I thought FORD had Mazda to steal from...*DOH!!!!*.....WTF Toyota???
Old Apr 20, 2007 | 03:46 AM
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Originally Posted by TeeCizzle
I thought FORD had Mazda to steal from...*DOH!!!!*.....WTF Toyota???
Don't joke around about that. I still resent Ford's involvement in Mazda to this day.
Old Apr 20, 2007 | 11:53 AM
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I like Mazda... I don't care for Ford. I am still upset at how deeply seeded Fodr is in Mazda. I DO NOT want Toyota to fall prey to Ford, GM or Chrysler. That would ultimately ruin them in my opinion.
Old Apr 20, 2007 | 12:08 PM
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that would be totally f****d up if toyot merges with ford. as with all of you, I really hate ford's involvement with mazda. but mind you, ford has been using mazda's engines and platforms. one example for this is cx-9's platform. ford uses this for their edge and mk something.

toyota, please don't make the same mistake mazda did.
Old Apr 20, 2007 | 04:02 PM
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Toyota has done work with GM before...this is no different.

Anyone know of the pontiac vibe? it's a toyota matrix.
Old Apr 20, 2007 | 04:29 PM
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I like that they're in cahoots.

Any way to spread around more hybrid technology for better fuel efficiency is fine by me.

As long as Ford uses the technology well that is.
Old Apr 20, 2007 | 04:52 PM
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I don't mind Toyota moving parts into Ford vehicles. I just want to keep Ford parts out of Toyota's (Toyota, Scion, Lexus) vehicles.
Old Apr 20, 2007 | 08:05 PM
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just as long as they keep ford parts form toyota cars im fine with it. yes and tell me y american car companies always look for outside help?
Old Apr 21, 2007 | 12:19 PM
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Because the american auto industry is lagging and being taken over by Hondas and Toyotas. I would not be surprised if Toyota ended up buying Ford.
Old Apr 21, 2007 | 01:50 PM
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Toyota wants more production capacity and greater sales of their hybrid tech. Both are constrained, Toyota can't build enough engines and their hybrid sales are constrained by the tax credit limit. The tax credit limit is by the brand that goes on the car, not who actually makes it. Any partnership that increases those would be considered, even if it offends the sensiblities of us v. them brandfans.
Old Apr 21, 2007 | 02:04 PM
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[quote="backseatchris"]noooooooooooooooooooooooooo!


dont give ford our hybrid technology, thats fooked up!. one of the main reasons toyota is getting biger is because of their awesome fuel economy.[/quote
The technology that toyota is giving Ford is the outdated old stuff(first gen hybrid). So they will always be behind. To be honest I'm not quite sure why American auto manufacture won't just suck it up, shut down an SUV line and use the money to come up with thier own technology. Why they are just laying around living off of table scraps is just pathetic.
Old Apr 21, 2007 | 02:05 PM
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I know when I lived in Japan I use to see Toyota Cavalieers all the time. They looked just like the Chevy Cavileers except that they had toyota instead of Chevy on them.
Old Apr 21, 2007 | 04:18 PM
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I think this is smart on toyota's part. If Ford goes out of buisness then there would be a negative backlash against japaneese car companies for running an American company out of buissnes. Anyways, I don't see Toyota "falling prey" to Ford. Plus whats wrong with helping another company out? you could have two quality car companies instead of one. Plus the more hybrids on the road the better for the environment.
Old Apr 21, 2007 | 04:32 PM
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[quote="black_sand_box"]
Originally Posted by backseatchris
noooooooooooooooooooooooooo!


dont give ford our hybrid technology, thats fooked up!. one of the main reasons toyota is getting biger is because of their awesome fuel economy.[/quote
The technology that toyota is giving Ford is the outdated old stuff(first gen hybrid). So they will always be behind. To be honest I'm not quite sure why American auto manufacture won't just suck it up, shut down an SUV line and use the money to come up with thier own technology. Why they are just laying around living off of table scraps is just pathetic.
Actually Ford developed their own hybrid system based on the Toyota one and they have both helped the other. They have their own modifications and it isnt the same as any Toyota. Nissan also uses one based on Toyotas.

http://www.businessweek.com/innovate...innovat_1.html
Ford Motor Company was THE FIRST auto manufacturer in the world to put a full hybrid SUV on the road.
The Ford Escape Hybrid (and now the Mercury Mariner Hybrid) was engineered, validated and is manufactured in the United States. There is NO Toyota technology or parts in our vehicle. We received NO technical support from Toyota when designing our hybrid system.
We entered into a business arrangement with Toyota where we EXCHANGED patent licences. We licensed 21 patents from Toyota because our hybrid system design was close enough in design to what Toyota did that we wanted to ensure there were no accusations of infringement. At the same time, Toyota licensed several patents from Ford for emissions technology. This was a financial transaction -- one which goes on in our industry every day.

http://www.autobytel.com/content/res...cle/aid/139029
Tokyo- Toyota Motor Corporation (Toyota) and Ford Motor Company (Ford) have announced plans to share hybrid system and emissions purification patents.
The agreement between Ford and Toyota covers a variety of each company's emissions purification technology patents for lean-burn engines. Toyota patents licensed to Ford and Ford group companies involve their NOx storage reduction three-way catalytic converter system applicable to lean-burn engines, such as direct-injection gasoline engines or diesel engines. Ford patents licensed to Toyota and group companies involve NOx control and Direct Injection Spark Ignition (DISI) technology.

Toyota, which launched the Prius in 1997, claims it as the world's first mass-produced hybrid vehicle. According to Toyota, they have pursued a policy of sharing their environmental technologies and have also reached a basic agreement with Nissan Motor Corp. on a long-term, continuous transaction of hybrid systems -- including technical cooperation.

Later this year, Ford will introduce a hybrid-electric version of its popular Escape sport-utility vehicle, and will be the world's first full hybrid SUV. Ford's hybrid system features more than 100 unique patents. Toyota's hybrid system control technology patents, among a number of patents resulting from Toyota's hybrid system development, have been licensed for use in the Ford hybrid system.

Toyota and Ford intend to promote their environmental technologies-both in-house and by licensing them to other manufacturers upon request-to contribute to the preservation of the global environment.
Old Apr 21, 2007 | 09:36 PM
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Most of us would regard Toyota as a company capable of making fairly informed decisions, right? As they are surpassing most American companies in sales, it would be reasonable to assume they know what they are doing. If they are able to locate a particular part of the Ford company that can benefit Toyota in the long run, making a partnership wouldn't "ruin" Toyota simply because it may use Ford parts or vice versa, it would only benefit both companies.
Old Apr 21, 2007 | 11:50 PM
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AHHH NOOOO. This better be non widespread news, i dont want people to think im driving something related to a FORD. GM is better. Well if it makes there cars not break down as much fine, i just dont want to see people trying to race me wit a vvti 2.4 ford focus lol



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