xB gen2 sales down 18.4%
#21
Originally Posted by uberspeed
Well there you go, market share it is.
Thanks for the article roX!
Thanks for the article roX!
http://www.stfrancis.edu/ba/ghkickul...ks/dumping.htm
http://www.wto.org/english/tratop_e/adp_e/adp_e.htm
As an example, in some other threads about the Rumion they have links to the prices. The Rumion is listed for prices ranging from 1,753,000 yen for the 2WD 1.5L "A" version up to 2,233,000 yen for the 4WD 1.8L "A". That is $14,938 to $19,029 US (per the 10/10/07 exchange rate). Comparing that to the xB price, it looks pretty much the same.
In the end, I think Toyota is doing exactly what they say they are doing with Scion. They are bringing low cost vehicles that are interesting and a really good deal to introduce people who have never considered a Toyota to the family in the hope they will become loyal Toyota customers. They are using manufacturing strategies such as the monospec to ensure prices stay low. Some buyers, like me, are not in their target market and have bought Toyota products for years. Some of us already loyal Toyota customers just know a good deal when we see it. :D
#22
With those definitions then it would be tough to make an argument.
What I would define as dumping by Toyota in this scenario is that they're making very little profit to grab market share. They're doing well with Toyota and Lexus so the bring in scion to grab more of the pie. Great business move any way you slice it, their stronger arms are giving this branch a chance to exist on slim margins, good for them I guess.
Bringing non Toyota folks into the fold, yes, I'd say they're doing that as well, myself included. My mom had an 89 Cressida that gave her problems, I had sworn off of Toyo's. Fast forward to 2005 and I told my mom to buy a Scion xB made by Toyota. Go figure. Times change, needs change, attitudes adapt, pocketbook dictates a lot as well.
What I would define as dumping by Toyota in this scenario is that they're making very little profit to grab market share. They're doing well with Toyota and Lexus so the bring in scion to grab more of the pie. Great business move any way you slice it, their stronger arms are giving this branch a chance to exist on slim margins, good for them I guess.
Bringing non Toyota folks into the fold, yes, I'd say they're doing that as well, myself included. My mom had an 89 Cressida that gave her problems, I had sworn off of Toyo's. Fast forward to 2005 and I told my mom to buy a Scion xB made by Toyota. Go figure. Times change, needs change, attitudes adapt, pocketbook dictates a lot as well.
#23
Originally Posted by uberspeed
My mom had an 89 Cressida that gave her problems, I had sworn off of Toyo's.
#25
Originally Posted by xb27
Car sales overall are down, Orange county is down 17.4% this month over last year...the economy is VERY bad partly due to the sub-prime mortgage debacle...
#26
Originally Posted by 808-213-503
And after all, Toyota is exporting the Calty design to JDM. How badass is that? And by the way, I'm not one to miss the irony of the current design: the ADM-based xB is a raunchy, mean highline hotrod that is being imported from Japan (build), and is being exported to Japan (design).
http://www.autoblog.com/2007/10/09/x...orolla-rumion/
Though it looks like they kept the interior verbatim. Which is kind of depressing, because the xB2's style isn't exactly groundbreaking in the U.S., but it would've stuck out in the JDM.
#27
I just found the link to where I first read about this last November.
http://www.edmunds.com/insideline/do...ticleId=117524
http://www.edmunds.com/insideline/do...ticleId=117524
#28
That doesn't say it intends to limit sales to 150k. As I said before, Scion is on track to sell some 130k in '07. That's down some 40k from '06. I refuse to believe that's intentional. All three models are not selling very well. Lots of positive spin here, but it doesn't fly.
#29
They've toned down the xB2 design to match the squarishness of the previous xB, and dropped the extra horses:
http://www.autoblog.com/2007/10/09/x...orolla-rumion/
http://www.autoblog.com/2007/10/09/x...orolla-rumion/
#30
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Originally Posted by morris7
That doesn't say it intends to limit sales to 150k. As I said before, Scion is on track to sell some 130k in '07. That's down some 40k from '06. I refuse to believe that's intentional. All three models are not selling very well. Lots of positive spin here, but it doesn't fly.
this accounts for the lower #s
simple as that
#31
Originally Posted by avus
there were no xA or xB cars for 2-3 months -- some dealerships only had tCs to sell during that time
this accounts for the lower #s
simple as that
this accounts for the lower #s
simple as that
#32
Originally Posted by morris7
That doesn't say it intends to limit sales to 150k. As I said before, Scion is on track to sell some 130k in '07. That's down some 40k from '06. I refuse to believe that's intentional. All three models are not selling very well. Lots of positive spin here, but it doesn't fly.
#33
Originally Posted by morris7
" I thought that was their intention" Now there's a positive spin. Yes, last year, when sales were strong, Toyota said they didn't want Scion sales to get out of hand. Now all Scion model sales are down the last couple of months. I can assure that's not what they had in mind.
Trust me, they wanted to push this car into the mainstream even more, which is why they redesigned it the way they did. But, in doing that, I believe they alienated the loyalists while sill being a bit too pricey & not economical enough for the mainstream. It wasnt a smart move to raise the price while lowering the MPG. Were not living in a good time to do those things & sales is reflecting that.
The xB2 doesn't really know what it wants to be & is having an identity crisis. Thats my personal opinion though.
#34
Originally Posted by peestandingup
But, in doing that, I believe they alienated the loyalists while sill being a bit too pricey & not economical enough for the mainstream.
#35
Originally Posted by Bigfieroman
Originally Posted by peestandingup
But, in doing that, I believe they alienated the loyalists while sill being a bit too pricey & not economical enough for the mainstream.
And sure there have been gen1 to gen2 converts. But to what scale. Does anyone really know?? I don't think its as many as you think. I certainly remember the number of "hater" threads/posts in this forum as well, especially toward the beginning of the gen2's life. It was staggering if I remember correctly. And not just nit picky stuff, it was sheer hate. I personally know 3 other gen1 drivers & they hate the new one.
But, we are also talking about "mainstream" here too. They were supposed to play a BIG role in the success of this vehicle. Probably more than previous Scion owners. So, they made the design changes that would appeal to those buyers more & took the xB outta the niche market that it occupied. I think its safe to say that would ruffle some feathers of the old school owners. I think thats a fair statement.
Anyways, as a Scion "loyalists", thats what I see is happening. Maybe I have it wrong & its something else. I dont know, Im not an analyst. But if you asked me personally as a Scion guy, that would be my answer.
#36
Originally Posted by Rayman
I thought that was their intention? I know it doesn't make sense but I thought I read that they wanted Scions to be more unique and wanted to sell less of the next generation.
Response: "Oh no, their audience is just becoming more selective."
LOL
One thing I notice about xB2 is: I don't spot them a long way off like I do xB1s. I recognize them up close, but they blend in with other mainstream cars at a distance.
xB1 never did that.
Originally Posted by AAG
I think it'll start picking up eventually.
The problem with a new car having weaker demand then expected, means resale will suffer too. There are a lot of 1st gens on the road, that's true. But demand for them in the used car market will be strong for a long time.
#37
Originally Posted by typhoonorchid
One thing I notice about xB2 is: I don't spot them a long way off like I do xB1s. I recognize them up close, but they blend in with other mainstream cars at a distance.
xB1 never did that..
xB1 never did that..
Agreed
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